GEO

Your AI Visibility Score Says a Brand Showed Up, Not That It Should Have

A ground-truth benchmark for AI brand recommendations, built from Amazon's ESCI dataset where human raters labelled which brands are relevant to each query. Ranking brands by share …

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Princy Gandhi
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ESCI Brand Study

A benchmark and dashboard that checks whether AI brand recommendations are correct, not just present, using Amazon's ESCI relevance judgements as ground truth.

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Princy Gandhi
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Top Five Factors That Change AI Visibility Results Between Chat Applications and APIs

Why AI visibility tools that query a model API don't measure what customers actually see in a chat app. A controlled experiment across seven brands found that turning search off …

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Princy Gandhi
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AI Visibility Audit

Open-source tool that measures how brands show up across ChatGPT, Claude, Perplexity, and Gemini, reporting share of voice, sentiment, and cited sources.

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Princy Gandhi
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